Customer Testimonials

Cory Markham was great to work with in my new car purchase with Serra Toyota of Traverse City. I would recommend him and I would do business with him in the future.

I just leased a 2021 Toyota Tacoma from Kelvin McConer at Serra. He went above and beyond to assist me in all the details. This is my third purchase at Serra Toyota and all of the staff there are friendly, efficient and provide the best service ever, not only in selling cars, but also the staff in the Services department. Kudos, keep up the good work!!!

Toyota was very slow in getting the part I needed but Matt came through like the pro he is! Called me ASAP to schedule an appointment even though the problem was discovered at 35,500 miles and I had 42,000 before the part ultimately came in, Matt kept his word and promptly had the 4Runner fixed and back in my driveway. OUTSTANDING customer service!!

Melanie was super patient and helpful. I did not make her job very easy but she was extremely courteous and professional throughout the entire experience!

I met at Sheila at Serra Toyota of Traverse City thru a friend of mine who bought 2 cars from her. Sheila was friendly and greeted me with a big smile. She is very knowledgeable and helped me thru the entire process. I feel she went above and beyond and I would lease another vehicle from her!

Great experience! I highly recommend working with Zac (Salesman) in the future. He is personable, genuine and is not a pushy salesman. Throughout the buying experience Zac made himself available and went the extra mile to help answer any questions. I was very pleased with my experience.

Sheila made my first Toyota purchase a pleasant and simple process even though my distance from the dealership and work schedule made things challenging. In a market where cars sell themselves and others take you for granted because of it, Sheila went above and beyond to provide a customer service experience that won't be forgotten.

Sheila was great, answered all my questions. Prompt return of phone calls and/or emails. I love the car.

Kevin Clous has my recommendation as the Traverse City, Michigan's Serra Toyota Service Advisor for following the repairs on my 2002 Toyota MR2 Spyder.

Ashley was great to work with. She explained in detail the work that needed to be done and was spot on with time estimate to complete the work. The waiting area was clean and the Wi-Fi was allowed me to work while I waited.

Totally recommendable. They have gone over and beyond to please me and help with all the issues since purchasing my vehicle.

I really love both your dealership and the metro Toyota in Kalamazoo where I bought my Tacoma. I have owned Honda Civics for decades. This is my first Toyota. Both the Toyota dealerships I have been to are downright pleasant to visit. What a well oiled machine you have there. And I love my Tacoma!

Sean Leach made buying my new Toyota Tundra so easy and comfortable. No pressure. He is a total professional and I would recommend him to anyone looking for a vehicle!

Kevin Clous service advisor at Serra dealership in Traverse City was very helpful in correcting issues that I had with my Toyota truck. He made suggestions that saved me money. I feel the dealership is fortunate to have him as a representative for them.

Nice waiting room, easy in and easy out. Cost of service was as quoted. Staff was friendly and efficient. Will go back.

Great, as usual.

Very good experience. My wife needed the car earlier than normal time to do service. They were able to get her out in time for another appointment.

Justin was very helpful as we searched for the vehicle that we needed. I’m really happy with how it all turned out!

Kevin Clous was our service representative and insured we were provided outstanding service. He made sure we were updated on the cause of the problems and provided additional updates on the status of the services needed. In addition (and not usually forthcoming) Kevin took the initiative to make sure we received the full benefits of our warranty package! We highly recommend Kevin and will ask for him directly if needed in the future! Dennis and Sheila Morgan

I highly recommend salesman Devon Worth to purchase a vehicle from. I met him over the phone, he worked hard to find us a new Toyota Highlander Platinum AWD, and got us a fair deal. I very much appreciated “no games” sales technique and his professionalism when delivering our new car.

Cory was easy to work with. He made our buying experience seamless. He answered all our questions. Cory would return our calls, texts and emails in a timely manner. We loved that the car was brought to our home. That was so convenient. Cory was a super salesman to work with. We would highly recommend him.

Alex Conz was our salesman at Serra - he is beyond GREAT! Not only professional but makes you feel comfortable - like family. We appreciate him, along with Mike in Finance and will continue to send anyone looking for a vehicle their way. We are extremely happy with our new Highlander!!! Thanks Alex - we appreciate you and wish you the best!

I always take my Prius V to Serra for service. Kevin Clous and the other team members do a great job, not only with the car service, but also honest assessments and communication with me. I trust them to do right by me every time.

“ Excellent customer service, good oral and written communication exceeded our expectations. I wish the local Toyota Dealer in Tallahassee was as professional and paid as much attention to detail. At my last service in Tallahassee the MPI "Form" was a sheet from a yellow scratch pad suggesting items to be repaired with prices penciled in. Serra Toyota's business model is top shelf and I appreciated the portrait of Mr. Serra with his business philosophy on display in the waiting area. Thanks again Kevin, your extra effort was noticed and appreciated greatly!

Cory was excellent to work with. He was great with giving updates along the way and made this process feel a bit like magic. Thankful for great local help.

Extremely professional. They were extremely kind and upfront. I look forward to my relationship with Serra after buying my Tacoma.

Melanie was great to work with. Great communication, honest and fair pricing. 2016 Toyata Camery Pre owned Certified . All three of my boys have bought from them over last 2 years Buy with confidence

Sheila was the BEST salesperson i have ever had when buying a car. She was knowledge, patient and helped me through every aspect. I highly recommend choosing Sheila for your next vehicle purchase!!!!

My service advisor Kevin was very very helpful. He explained to me the service required and why on my 2013 Tacoma, as well as the cost. He answered all of my questions and made sure I understood everything. As an older retired single woman I could not afford to do it all at once. We came up with a plan so that I could afford to pay for services rendered and determined which I should do first. I’m very happy with the whole process and will not go anywhere else! Thank you Kevin!

My service advisor Kevin was very very helpful. He explained to me the service required and the cost. As an older retired single woman I could not afford to do it all at once. We came up with a plan so that I could afford to pay for services rendered and determined which I should do first. I’m very happy with the whole process and will not go anywhere else!

We worked with Jim Lynch to purchase our new car and he was great to work with!! Would defiantly recommend him if you're looking for a car!!

Great customer service, she will get answers to all your questions quick and very enjoyable to talk with- great asset to the dealership!! Thanks again Bridget Moore

I was looking for a vehicle that would tow our SxS and travel to visit my son on the east coast. I came across the Toyota Highlander 2018. Seems like a step down from the 4Runner. The Highlander is impressive. We've always been a Toyota family and they never disappoint. Love the interior and very roomy. The salesperson Justin was very helpful. They delivered my Highlander to my house. The driver was outstanding. Love their finance person Jordan as well. Would definitely go there when we get the Tundra for my husband. That's his dream truck. Thanks again Sierra ...

Ashley Thirlby is always a huge help and as never failed to answer any questions we may have regarding service, warranty or anything else, highly recommend

Kevin was a great guy. Super friendly. Efficient, neat. Nice smile when he greeted me.

Ashley was very helpful and friendly,would recommend Serra of traverse city to anyone.

Ashley was a professional from the start. Everything was done that she said would get done and went over everything with us. It was especially nice not have any surprises with the bill. Thanks Todd and Carolyn

I worked with Kelvin McConer to purchase my Highlander Hybrid. Kelvin was a pleasure to work with, courteous and used good communication skills throughout the transaction. Smooth transaction. No surprises. I would definitely recommend Kelvin for the purchase of your Toyota at Serra in Traverse City, Michigan!

All good. I will return for future service as needed.

Easiest buying experience, no pressuring. I texted with the sales team, particularly Melanie, before coming in and until my vehicle came in. All I did was show up, sign some papers and I was on the way in my new car!

Service department does an incredible job. They keep in close contact, solve problems and care about the customer experience.

Justin was the best sales person I’ve had in a long time. He was sincere open and honest with me throughout the whole process of buying my 2021 Toyota Tacoma. He walked me through all the neat features of my new ride and explained them all. I only just met him but believe he’s a genuine considerate individual because of how he took such care in selling me my new truck. Definitely made my whole experience a positive and exciting endeavor. I really appreciate that he’s authentic! I highly recommend him for your next purchasing experience!

Quick, easy, no pressure. Perfect!

If you want to know that someone is really working for you - listening to your needs, negotiating with management, quickly responding to your messages, making the buying experience continually positive - Devon is the one and only salesperson for you. Devon went above and beyond. Seek him out...you will be very happy you did.

Cory at Serra Toyota was friendly, informative and knowledgeable with good listening skills. He guided us to the Highlander that met all of our needs and wants.

Kelvin helped us with the purchase of a Toyota Venza and we love it. He was not pushy at all with us, which we really appreciated. Thank you Kelvin.

Great service department.

Sheila was THE BEST!!! She is a total pleasure to work with and I would refer her to anyone interested in purchasing a Toyota at Serra. She made the process very easy and when we were indecisive with a couple of things she was there with perfect calm and patience while we worked things out on our end. She was very complete in explaining all the features and operation of the new car and was very encouraging about returning with any questions. We felt that we were treated very fairly and with kindness.

Cory was extremely helpful in assisting me with my lease by being thorough in explaining all of my leasing options. He worked hard to secure this vehicle for me and to make the signing of paperwork as seamless as possible. I highly recommend him to anyone looking for a new car at Serra Toyota!

My experience with Corey Markham was incredible did a great job of explaining things being patient with me l'm old school plus I got a great deal. I would consider driving all the way from va.for my next car.

My overall experience ? Just like it always is when dealing with Ashley — Great !! I don’t need to worry about my car I just leave it with her, and I know the job will get done right !

Kelvin was great to work with. He was timely, responsive and knowledgeable about the RAV4. We came to a deal quickly and he made it happen. A very satisfying transaction. Thanks, Kelvin

James Lynch provided great personal service.

I was just in Traverse City area for a few days and did not have a whole lot of time actually being in the city. I stopped at Serra Toyota for some badly needed windshield wiper replacements which did not take long to get installed. Then was also able to schedule an oil change for that same day, just 2 hours later, which worked out perfectly for me. Thank You Kevin for your help.

I have always had a great experience at the Toyota dealership when Ashley has waited on me. She is very professional at her job while still making you feel like a friend or family.

Superb Customer Service. Knowledgeable and Professional without skipping a beat. Serra Toyota is our go to dealership and Sheila is our go to sales advisor. 100% quality, from start to finish.

Cory Markham was very accommodating. He worked with us to get our dream car and made the whole process quick and painless. We're loving our new wheels!

Let me start by saying that Sheila Momberg is an awesome person to work with. I have been to many dealerships as well as online vehicle shopping and I have never received such great care/treatment as I did until I starting talking to Sheila. You want the best service as I did, call Sheila Momber

Kelvin got me into a vehicle that I really wanted and kept me within my budget. He was patient, helpful, welcoming and not pushy. I also liked how he listens to his customers about what they want in their vehicle. After the sale was finalized he took me out to explain how some of the modern features worked on my Toyota Rav4. Thank you for making my car buying experience good. I really like my new Rav 4.

Zac was fantastic once again. Thats my second vehicle I have bought from him in less than a month. He was not pushy, very considerate, and easy to work with. I felt important and cared for. Thanks again Zac!

Excellent, I had ordered the Tundra in February and Sheila kept me informed throughout the entire process. The “day of pick-up” process went very smoothly.

Kevin was able to find a way to remove the broken lug-nut from the wheel of my cal. All lug-nuts were replaced to prevent another problem.

Super happy with my experience factory ordering a new truck. The process was easy and they were fair and transparent. Much better experience then I have had at other dealers in the past.

Zac was fantastic once again. Thats my second vehicle I have bought from him in less than a month. He was not pushy, very considerate, and easy to work with. I felt important and cared for. Thanks again Zac!

I always enjoy working with Sheila. She has always "gone the extra mile" to assist in getting a vehicle in what matches our criteria. She makes sure everything is done right; even down to the prepping of the car once sold. She's wonderful. I have and will always recommend Sheila to anyone looking for a vehicle.

I developed an electrical problem while driving. Matt Echols got me in immediately and they had the problem fixed within 30 minutes. Kudos to Matt and the service people.

Kevin was great. He was honest and upfront and tried his best to make it an easy and simple process, even when our insurance company wasn't the easiest to work with.

Ashley is always pleasant and confident with her responses. She does a great job representing Serra.

Cory rocks. He helped me find exactly what I was looking for in a 4Runner. Most importantly he did it with care and honesty. Highly recommend getting a car from Serra and working with Cory!

I love working with Kevin at Serra. They always find a way to get me in the shop, take care of my issues and get me the best price.

I recently bought a 4Runner and it was a great experience at Serra. Cory worked with me and found exactly what I wanted in an SUV and he did it with care and honesty. 10/10 would recommend Serra and Cory Markham!

Sheila was very helpful! She helped to make sure that I got the best deal I could possibly get for what I could afford. I am very happy with my new truck. She helped me understand the lease process way better then anyone else I talked to. Thanks

Matt Echols is a fantastic service advisor for Serra Toyota. Service was prompt and I was kept in the loop every step of the way. My 4-year old enjoyed our time looking at the new cars in the show room while we waited. Each time we drive by she wants to go back! If you're new to town or a snowbird take your car to Matt and Serra! They do a great job.

Leo was awesome! Excellent customer service from start to finish! Highly recommend for anyone looking to work with a dealership that delivers on their promises and has the best interest of their customer in mind!

Great. To the point, no hard sell.